
Benchmark Intelligence
Big data analytics for enterprise location management (Boomtown Spring 2015)
About
Benchmark Intelligence is a location analytics platform for retail chains that reveals why certain locations make more money than others. Benchmark discovers the operational factors (customer service, product quality, cleanliness, etc) and environmental factors (weather, demographics, traffic, etc) that affect unit performance. We then surface actionable insights to the operations team to help them improve financial performance.